YouTube: How To Make Money With YouTube — The Simplest Guide to Monetize Your Video?

William L. Davis
6 min readNov 17, 2021

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What is the best way to generate money on YouTube?
1. Become a member of the YouTube Partner Program.
Regular YouTubers can gain access to unique YouTube features through the YouTube Partner Program.

To make money on YouTube, you don't need to be a partner (simply setting up an AdSense account and receiving views will be enough), but becoming a Partner makes things a lot easier.

YouTube Partners have access to various revenue streams, including video adverts, YouTube Premium subscription fees, and services like Super Chat, channel memberships, and the goods shelf that directly tap into your dedicated fans' wallets (more on these later.)

Begin by creating a YouTube channel.
Don't worry. We've got you covered with a simple guide. 'How to Create a YouTube Channel' is the title.

Step 2: Make your YouTube channel successful enough to qualify for the YouTube Partner Program.
A minimum of 1,000 members and 4,000 watch hours in the past 12 months are required to join the program.

Here are some suggestions for increasing the number of views on YouTube.

Step 3: Create a Google AdSense account.
This is straightforward. Follow YouTube's official AdSense account guide.

Step 4: Experiment with your new monetization options.
Each monetization channel has its own set of eligibility criteria. Consider the following example:

To earn ad money, you must be at least 18 years old and develop content that is appealing to advertisers. Simply put, the less contentious your videos are, the more comfortable YouTube advertisers will be running adverts on them, and the more money you'll make.
If a YouTube Premium subscriber watches your video, you will receive a percentage of their monthly money. (It's good that this one is automatic.)
To offer channel memberships to your subscribers, you must first create a channel (i.e., your fans opt in to pay you an extra amount). In addition, you must be at least 18 years old and have more than 30,000 subscribers to qualify.
Merchandise shelf: You must be at least 18 years old and have 10,000 followers to sell items through YouTube's merchandise shelf.
Super Chat payments: You must be at least 18 years old to allow your followers to pay to have their messages highlighted in your live chats during your live streams (and live in a country where the feature is offered).

Step 5: Participate in continuous reviews.
According to YouTube, as a YouTube Partner, your channel will be held to a higher standard. Not only must you adhere to the YouTube Partner Program's standards, but also the Community Guidelines. Not to mention staying within the bounds of copyright legislation.

2. Make and sell your merchandise
Perhaps you consider yourself a content producer first and an entrepreneur second. (Keep in mind that even Drake has a t-shirt line.)

Alternatively, if you're a business owner first and a video producer second, you undoubtedly already have a product and are planning your YouTube marketing strategy to promote it.

In any case, selling items on YouTube is a practical method to make money.

Step 1: Create your product by imagining and designing it.
Your channel's merchandise should both represent and nourish your audience's relationship with you. That means your merchandise should be one-of-a-kind.

To capitalize on the success of his viral comedy, Ninja Melk, Hawaiian YouTube personality Ryan Higa created his milk-based energy drink Ninja Melk. Ninja Melk's appeal is extensive enough to have his website sells t-shirts and other merchandise.

Step 2: Find and create your product.
You'll almost always require a manufacturer, supplier, or wholesaler to build and transport your product. Some vendors will send it to you, while others will handle inventory, shipping, and returns for you, saving you time and money.

If you're not sure where to begin, Shopify has a how-to on locating a brick-and-mortar firm to help you realize your goal.

Step 3: Make a store and a landing page.
To process purchases, you'll need a second website. Refer to YouTube's list of permitted merchandise sites if you wish to connect to it directly from your videos (which you should).

Step 4: Turn on the merchandise shelf for your YouTube Partner. YouTube Partners can now use the shelf feature to sell products associated with their channel. Follow YouTube's instructions to enable it if you're eligible.

Step 5: Use your videos to promote your goods.
This is where your charm enters the picture. In your videos, wear or use your stuff. Showcase viewers who have purchased and are utilizing the product. (We may term this 'user-generated material,' or even solid gold,' if we were on another platform.)

Also, don't forget to include end screens and cards with engaging calls to action, as well as a link to your store in your video descriptions.

3. Create material that is sponsored
To be an influencer, you don't have to be on Instagram. You don't have to give YouTube a percentage of your earnings using the #sponcon approach. Instead, you deal with the brand directly, and they pay you now. So it's no surprise that YouTubers use it to make money.

Brands are likely to be interested in hearing from you if you have a large and engaged following and your material is relevant to their target market.

Step 1: Look for a brand to collaborate with.
When it comes to the brands you work with, quality is crucial. Most likely, you already have a wish list of desirable brands. Make sure you refine your brand pitch before sending it, whether you're shooting for the stars or building yourself up from the ground up.

Consider using an influencer marketing platform as well. These are websites that assist marketing teams in locating good influencers to collaborate with. For example, FameBit was one of the first to focus on YouTubers.

Step 2: Agree.
YouTube videos are, on average, the most expensive type of sponsored content marketers can buy from influencers, according to a new report by influencer marketing platform Klear. Because video is more expensive to produce, YouTube influencers can charge more for their videos than for Instagram Stories or Facebook posts.

While your rate will vary depending on your audience's size, engagement, and relevancy to your potential partner, you should know your worth before signing a deal.

Step 3: Make your #sponsored #ad as transparent as possible.
Advertisement is what sponsored content is. That means you'll need to make sure you're following Google's advertising regulations. In addition, if you're American or British, you should know the FTC (United States) and the ASA (United Kingdom) standards.

Transparency is beneficial not only to your legal health but also to your audience's relationship with you. For example, you can use YouTube's visual disclosure function to ensure your audience knows you're advertising to them.

4. Join the affiliate program as a partner.
Look for organizations who invest in affiliate marketing if your YouTube following is loyal and engaged but not quite there in terms of numbers.

Businesses’ YouTubers encourage their viewers to visit the brand’s online store or specific product pages. They get paid a portion of sales made through their affiliate links, as you might have predicted.

Affiliate partnerships are similar to sponsored content deals in terms of setup and logistics, so start by following the procedures from tip #3.

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William L. Davis
William L. Davis

Written by William L. Davis

William L. Davis is the Travel adviser at Reliable Investments and loves helping people in affiliate marketing, content marketing, and how to make money online.

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